Founded by Ukrainians with over a decade of experience living in Dubai, our company is a premium floral studio that has been operating for three years. We combine the convenience of an e-commerce platform with two physical stores to provide luxury flower delivery services for both B2C and B2B clients in Dubai and Abu Dhabi. With a turnover exceeding $350,000 in 2024, we are ambitious about scaling further and expanding our impact in the floral market.
We are seeking an experienced Senior Marketing Manager to lead and transform our marketing strategy. This role is ideal for a self-driven professional with a deep understanding of e-commerce and a proven track record in building and executing successful marketing strategies.
You will play a crucial role in analyzing customer needs, optimizing marketing efforts, and driving revenue growth.
Key Responsibilities:
Develop and execute a comprehensive marketing strategy tailored to business goals.
Build and refine customer personas, identifying their pain points and preferences.
Conduct in-depth market and customer analyses to identify pain points and opportunities.
Prepare data-driven reports and actionable insights to enhance services and customer experience.
Work closely with the Head of Marketing and existing teams, including PPC experts, a Project Manager, an SMM manager, an online Sales Manager, and an in-house Designer.
Collaborate with the SEO lead and an Analytic Specialist to improve marketing efficiency
Define clear KPIs and provide regular updates on marketing progress and impact.
What We’re Looking For:
Proven experience in senior marketing roles, with a strong focus on e-commerce (experience in the floral industry is a plus).
Demonstrated success in creating and executing marketing strategies to achieve tangible results.
Strong experience in market analysis, understanding customer segments, and identifying customer’s pain points.
Analytical mindset with experience in data-driven decision-making and using insights to refine strategies.
Creative thinker with excellent problem-solving skills.
Strong organizational and communication skills with the ability to manage multiple tasks and priorities.
Intermediate or higher level of English.
What We Offer:
The opportunity to work in a fast-growing company with a supportive team, collaborative environment where your ideas and contributions will drive real change.
A chance to reshape and lead the marketing function of a thriving business.
Competitive salary.
Flexible working hours
- An opportunity to work from any part of the world